ASANRA’s vision is “a sustainable regionally harmonized road transport system that competes internationally” This vision is coherent with the overall goal of SADC Protocol on Transport, Communications and Meteorology which seeks to ensure the development of a safe, sustainable, efficient and effective road transport system in support of social-economic growth and development and, ultimately poverty alleviation.

Its intentions in terms of strategy for attaining the vision are articulated with the mission statement which is “to support the development of a harmonized, safe, effective and efficient integrated road transport system while meeting national and regional goals and objectives” through application of best practices in the development and maintenance of the regional road network, provision of integrated road transport infrastructure, adoption of environmentally sustainable practices and optimization of benefits to the road user.” The association was founded and its operations are guided by eight critical core values of commitment, respect, innovation, teamwork, integrity, caring, accountability and leadership.